Glamping Market Research 2031
The global Glamping Market Size was valued at $2.68 billion in 2021 and is projected to reach $7.11 billion by 2031, growing at a CAGR of 10.5% from 2022 to 2031. Key drivers of the glamping market include the increasing inclination of consumers towards luxury and comfortable camping.
The rise in music concerts and festivals along with the growing interest of consumers in being close to nature will fuel the growth of the glamping market during the forecast period.
The emergence of retreat tourism, rising income levels, and increasing focus on self-care will drive the growth of the market in the coming years.
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Trends Influencing the Global Glamping Market
Luxury and comfort camping
The hospitality industry is going through a transformative phase as more and more travelers are combining the camping experience with luxury lodging services and all other amenities. The growing number of experiential travelers and people especially millennials are open to newer experiences, The rising income levels have encouraged consumers to spend more on having an immersive experience. Travel habits have changed drastically as people are shelling out big bucks to spend time closer to nature. This will foster the growth of the glamping market in the coming years. People are shifting away from material possessions to getting the feeling of awe and inspiration. They are actively seeking out adventurous, local, and emotionally evocative situations. This has led to the entry of several hotels, resorts, and brands introducing their glamping options. Ethical consciousness and a value-driven approach are key to grabbing the attention of consumers.
Benefits of glamping
Glamping offers a variety of new experiences to consumers. The rise in music concerts and festivals has spread the concept. It lets travelers experience clean air, as the camping sites are usually present in lush green environments surrounded by trees and plants. The urge to gain offbeat experiences and escape the busy hustle and bustle of city life is fueling the industry which in turn will drive the growth prospects of the glamping market. The chance to avoid the modern chaos of city life and just be in the lap of nature is an exhilarating feeling. Everyone from families and corporate employees is undertaking these trips.
Covid 19 impact
Yoga, wellness retreats, and holistic well-being are much in demand due to the stressful consequences of the covid19 pandemic. People have realized the importance of self-care as the wellness tourism industry is expanding rapidly. Outdoor trekking, meditation, yoga, daily stretching, and enjoying nature’s wonderful serenity are helping boost mood, reduce stress levels, and improve overall health. This will drive the growth of the glamping market during the forecast period. The beautiful surroundings and picture-perfect countryside aids in overall physical and mental development.
Glamping Market Share Analysis
Based on application, the family travel segment is expected to dominate in the glamping market share due to the rising emphasis on the need for creating family memories and maintaining relationships. The trend of going out with family is increasing.
Based on the age group, the 18-32 segment will be the most lucrative due to the preference for adventure and travel. While the 33-50 segment will grow the fastest owing to the need for a comfortable and luxurious outdoor experience.
Based on the size, the 4-person segment will witness considerable growth in the glamping market share due to the growing popularity of group travel.
Based on end-user, the consumer segment will grow the highest due to the preference for seeking outdoor activities and the need to be close to nature. The shift from traditional camping to glamping is also contributing to the growth.
Based on the distribution channel, the specialty stores segment will grow the most lucrative during the forecast period due to offering discounts and the need for a personal buying experience.
Based on product type, the camping pods and cabin segment will grow the highest due to the rising need for safety, lockable doors, windows, and availability of amenities.
Based on region, North America will be the most lucrative segment with a 42.3% market share due to the need for luxurious and adventurous traveling, the increasing influence of social media influencers, and the demand for nature traveling.
Key Benefits For Stakeholders
This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the glamping market analysis from 2021 to 2031 to identify the prevailing glamping market opportunities.
The market research is offered along with information related to key drivers, restraints, and opportunities.
Porter’s five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
In-depth analysis of the glamping market segmentation assists to determine the prevailing market opportunities.
Major countries in each region are mapped according to their revenue contribution to the global Glamping Market Growth.
Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
The report includes the analysis of the regional as well as global glamping market trends, key players, market segments, application areas, and market growth strategies.
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Key Market Segments
Application
Family Travel
Enterprise Travel
Age Group
18-32 years
33-50 years
51-65 years
Above 65 years
Size
2-Person
4-Person
Others
End User
Consumers
Events
Distribution Channel
Supermarkets and Hypermarkets
Specialty Stores
E-commerce
Others
Product Type
Camping Pods and Cabins
Yurts
Tents
Treehouses
Others
By Region
North America
U.S.
Canada
Mexico
Europe
U.K.
Italy
Germany
France
Spain
The Netherlands
Switzerland
Rest of Europe
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Thailand
Rest of Asia-Pacific
LAMEA
Latin America
Middle East
Africa
Key Players
Hilleberg Ab
Johnson Outdoors Inc
The North Face Inc
AMG GROUP
Newell Brands Inc
Oase Outdoors
The Coleman Company
Simex Outdoor International
Kampa
exxel outdoors
Bushtec Safari
Sawday’s Canopy and Stars Ltd.
Huttopia
Wigwam Holidays Ltd
ArenaCampsites
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This release was published on openPR.
Author: www.openpr.com
published 2023-10-20 21:06:25
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